One platform for
Loyalty.
Automation.
Merch.
Community.
everything.
Loyalty, marketing automation, and branded merchandise. All connected. All in one place.
Your product sells at retail. The consumer buys, loves it, and comes back. But they come back to the retailer. Merch Marketing gives product brands the connected system to capture that relationship, build loyalty, and turn merch into a measurable growth engine.
If 1,000 people bought your product last month, how many can you reach directly?
Product brands invest in formulas, packaging, retail placement, trade shows, and sampling campaigns. Consumers find the product, love it, and buy again. But that repeat purchase goes through the retailer. The retailer's loyalty program. The retailer's data.
You funded the awareness. The retailer collected the relationship. That is the structural problem Merch Marketing was built to solve.
Jim Doyon co-founded InkAddict Apparel in a basement in 2007 and grew it into a globally recognized lifestyle brand. He learned firsthand how merch, identity, and community can turn buyers into advocates who carry a brand into every corner of their lives.
Three systems.
One connected growth loop.
GrowthStitch, LoyalThread, and MerchLove are not separate tools. They are connected systems. Each one does a specific job. Together they form a relationship loop that captures, rewards, and compounds. All of it runs automatically.
The CRM and automation engine. Captures consumer relationships through QR codes, forms, and events. Runs every automated communication from signup forward.
The loyalty logic engine. Points for signups, receipt uploads, referrals, surveys, birthdays, and more. No POS integration needed. Works through any retailer.
The merchandise and brand experience layer. Turns loyalty into something real. Redemption stores, promotional drops, client gifts, and employee programs.
The power is not in any one system. It is in the connection between all three.
GrowthStitch captures the relationship. LoyalThread rewards it. MerchLove makes it real. Every action feeds the next step automatically. You build it once and the loop runs itself.
Built for every role inside a product brand.
Your brand deserves the relationship your retailer has been keeping.
You built the product. You funded the marketing. You earned the consumer's trust. But when they walk out of the store, they are in the retailer's ecosystem. Not yours.
They launch Merch Marketing. Within 60 days: 2,200 consumer profiles, 31% repeat purchase signal from receipt uploads, and 400 referrals from the LoyalThread program.
Owned channels. Real data. Marketing that compounds.
You know what strong marketing infrastructure looks like. What you need is the data to fuel it and the channels to act on it without being dependent on a retailer.
They implement GrowthStitch and LoyalThread. Within 90 days the email list is 3x more active and the referral program is generating 18% of new signups.
Every event activation becomes a structured capture point.
GrowthStitch turns every trade show, demo table, and sampling activation into a consumer capture point automatically. No business cards. No manual work.
With Merch Marketing, every activation captures consumer data through GrowthStitch. Staff incentives are coming to LoyalThread to reward advocates inside every retail partner.
Consumer relationships are the asset that compounds.
The brands that win long term own the deepest relationships with the consumers who buy their product. Merch Marketing is the infrastructure that makes those relationships systematic and permanent.
They consolidate onto Merch Marketing. One ecosystem. One payment. Consumer data unified permanently.
Built for product brands across every industry that sells through retail
Built in the real world.
Tested with real brands.
Merch Marketing is live with cannabis and product brands building direct consumer relationships today.
"Having GrowthStitch and our own custom loyalty program gives us a big edge among our peers in our industry. We can now tackle problems we previously couldn't answer because we have access to detailed consumer data."
"Merch Marketing, led by Jim Doyon and his team, has been tremendous to work with. After trying many different CRM platforms, we finally found one that meets most of our needs under one roof. We are more organized, efficient, and productive because of it."
"Jim is building something special here. I've made more progress toward my most important business objectives in the last few weeks than I have in the last year."
Your 90-Day Launch Budget is waiting.
When you join on a Pro or Enterprise plan, you receive a $1,500 merch activation budget distributed across your first three months. Real budget. Not a discount.
All three systems.
One price.
Every plan includes GrowthStitch, LoyalThread, and MerchLove. The power is in how they work together.
For brands getting started with loyalty and consumer data. One state, self guided setup.
Multiple states, VIP tiers, advanced automation, $1,500 Launch Budget, and guided onboarding.
For multi-market brands, custom integrations, or complex loyalty architectures.
All plans include GrowthStitch, LoyalThread, and MerchLove · 15% savings billed annually · No contracts required on Starter and Pro